What is it for? A playful, interactive toolbox for 'winning independent customer digitally.'
What business? Global dairy cooperative.
Impact: This 41-slide deck - done in PowerPoint - is a toolbox for Arla Pro stakeholders. There is a navigation system throughout. There is a mix of beautiful graphic design and light and considered animation. For example, the animated steam that is seen as top and bottom of the steam punk, right, proved challenging. You can't import alpha channels into PowerPoint, so I had to manipulate the video in After Effects. The end result looked eye-catching. The deck was also published across three languages and was well received by the team that it was intended for at Arla.
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